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Showing posts from April, 2016

BookMyShow introduces MyCoupons

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The beautiful world around us is nothing but an outcome of ideas and imaginations by people. Necessity brings opportunities and opportunities bring ideas. Going by the same line 'bookmyshow' (BMS) has come up with an innovative idea of introducing ‘MyCoupons’ - free discount vouchers that can be availed at popular restaurants & cafes that are in close proximity to the cinema you are visiting. The offering is currently available only on www.bookmyshow.com in Mumbai and Pune and users get to choose coupons from a host of restaurants immediately after selecting their seats for a movie. BMS has already partnered with over 100 eateries in these cities including Subway, Café Coffee Day, Baskin-Robbins, Mad Over Donuts, KFC, Pizza Hut etc. to offer such discounts. On introduction of ‘MyCoupons’, Marzdi Kalianiwala, Vice President - Business Intelligence and Marketing, BookMyShow said, “Usually a movie going experience is coupled with a meal either before or aft...

Indian Speed Star - Gail Raftaar

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Do you have passion for athletics ? Do you dream of making it big in the world of Sports ?  Nurture your love for the sport you love. GAIL India Ltd in collaboration with National Yuva Cooperative Society (NYCS) will make sure you get all the required facilities and world class training to represent your country at the highest level. Yes ! The Olympics.  We have been repeatedly reminded about having ample talented athletes but poor resources to channelize them into winning Gold medals. The lack of facilities and training equipment has shunned the aspirations of many athletes. The story is long and agonizing. GAIL Indian Speed Star is an initiative program that has taken good cognizance of these problems and come out with a philanthropic idea of promoting Indian Athletics. GAIL (India) Limited has embarked on a grassroots athletics program GAIL-Indian Speedstar which is aimed at unearthing young talent across the length and breadth of India. GAIL (India) ...

In the Bargain of Impression

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All our life we struggle hard to build impressions on people around us. Sometimes even a right course of action can fetch you a wrong bite of impression. It may mean something you never meant actually.  Impressions are mostly perception based and hence more complex to deal with and still we do not think twice before sacrificing so much on something that is so  short lived and so volatile -- ''Impression''.  Is it our false appetite for glorification by others ?  Or our dark needs are at stake ? Nevertheless we are addicted to creating impressions. We fake ourselves for liking something we actually don't like. We fake ourselves for committing something to we don't stand by. The soul reeks within and we tire more than the efforts, the labour we made and all just in an attempt to make an impression.  But it is a fast world, everything refreshes itself. Your scores reset to a periodic zero every time the sun makes it way from the far east. And once...